Innocent Ocado ads

       

Brief

Organic healthy drinks company innocent required a number of small banner ads to place on the massively popular Ocado website. One set of ads were to advertise the new marketing campaign, Peace One Day and a further set promoted the fun games available on the new innocent kids website. The ads needed to feature the well recognised innocent brand and be 'stand-out' enough to sit away from the wealth of other ads / banners on the Ocado site.

Solution

The suite of ads jonwallacedesign - digital design studio created had real stand-out characteristics.  Each ad featured a tailored bespoke design to suit its unique branding in the innocent range. The ads were full of vibrant colour to appeal to the target demographic and ensure that the ads really did leap off the page(s). The ads feature multiple frames to capture the user's attention and give clear 'calls-to-action', encouraging the user to click through to find out more about each of the campaigns.

Services

• Banner Design
• Banner Animation

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Note - this project was created whilst under contract with the Artwork Agency.